FreshMenu is a freshly prepared, fine dine, global cuisine, food delivery service. Their daily rotating menu delights new-age customers with variety and high end taste. The brand needed to articulate their unique positioning and create an identity that works across platforms.

The people of today want to be in with the times. Relevant and contemporary. Getting the best they can within all constraints of time, budget and possibilities. They want to know that they are the making the most of life, expanding their horizons and maximising their opportunities. These are the people who want "The world on your plate". This project won a Bronze afaqs! Foxglove in the Packaging Category.